Online shopping is not considered a fad anymore, it’s actually a lifestyle. People around the world try and make the most out it by ordering anything — and by anything we mean anything under the sun. What’s more, you can get all of it delivered right at your doorsteps. So to capitalize a shift in this lifestyle, many retailers and businesses have embraced the concept of ecommerce with open arms. They now introduce new norms and different standards for keeping pace with the online shopping trends in 2019.
The pace of online shopping is not only increasing with each passing day but is also getting competitive. With a significant shift and up-gradation in technology, the online shopping market is evolving too. Shipping is speedier than ever, websites are smarter than ever, and expectations of customers are bigger than ever. In order to match the pace of the market, the Internet is doing wonders in changing and shaping the shopping trends in 2019.
So let’s find out how exactly Internet has changed the online shopping trends this year.
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Social Media Shopping
The access of Internet on mobile devices is not a new phenomenon for today’s world. One way in which mobile devices are being utilized for shopping is through social media. Instagram and Facebook have opened new horizons and platforms for online shoppers. Let’s take example of Instagram that has introduced a new feature that allows direct product links. These links are then tagged to the posts including details like price and product details. Additionally, retailers have found a new way to advertise their products and brands on social media. In today’s time and age, any business without a footing on Instagram or Facebook is, to be honest, a step behind. Facebook and Instagram users spend an exuberant amount of time scrolling through news feeds of their social media account daily. Even if any business doesn’t pay for advertisements, their personal social media accounts will serve the purpose of self-promotion for them.