5 Food Packaging Trends You Should Know

Australians are getting meals from restaurants and takeout outlets than ever before. This makes the food service industry an appealing investment. The food service industry caters to the needs of busy individuals who can’t prepare own meals and people looking forward to a night out with loved ones, family, or friends. Restaurant owners have to keep up with emerging food packaging trends to make your brand stand out amidst the stiff competition. Check out these food packaging trends in the food service business. 

Packaging for food delivery

Today, food delivery isn’t limited to pizza and Chinese food. Growth in the use of smartphone apps is making customers order their favourite meals online. A few taps on their smartphones make them wait for their meals on their doorsteps. A restaurant owner should be prepared to deliver whatever a client orders regardless of whether it is pasts, salad, steak, or hamburger. Nothing should be off limit when delivering to customers. 

This trend is anticipated to grow with lifestyle becoming faster paced. It is also being driven by the freelancing economy with more Australians working from home. Keeping up with this trend requires restaurant owners to prioritize packaging for takeout meals. Appropriate food packaging should allow customers to receive safe and hot meals. 

Biodegradable packaging

There is a growing need for restaurants to use sustainable food packaging to protect the environment. It is no wonder that millennials are more likely to support a restaurant using sustainable food packaging. This surge in consumer demand requires opting for biodegradable food packaging in Australia . Fortunately, a reputable supplier will have a range of packaging options made from plant-based materials. You have to purchase quality and biodegradable food packaging in options including:

  • Cup trays
  • Bio cutlery
  • Bio napkins
  • Bio plastic bags
  • Bio wall hot cups

Grab-and-go meals

Does your restaurant serve customers always on the go? You need appropriate packaging for grab-and-go meals. This makes it convenient for customers on the move. The fast-paced lifestyle leaves less time to spend eating meals from a restaurant. This explains the upsurge in the number of customers who prefer to take out their meals and drinks including coffee. 

You have to invest in food packaging  like coffee cup trays, cups with lids, and plastic cutlery for such customers. These allow customers to enjoy their meals form wherever they feel like. However, you have to ensure that they move with their food without spilling or the packaging breaking. Additionally, some items require transparent packaging like plastic containers for customers to see products they have purchased without having to first open the packaging. 

Tamper-resistant packaging

Food delivery is a handy service for customers who order their meals online. These need to get peace of mind that their food packaging isn’t tampered with. Therefore, you need tamper-resistant packaging to keep meals safe and untouched during transit. This is likely to make the customer eat their meal in peace. Regardless of whether you use foil containers or sho bowls, the customer should not notice any sign of tamper on the food packaging. When you use branded pizza boxes to engage your customers more, they should be taped to limit chances of tampering. 

Digital Printed packaging

Custom branded packaging allows customers to engage with your brand more. Digital printing requires printing images on the packaging like pizza boxes. Fortunately, digital printing is more flexible when it comes to branding and designing. Consider custom printing all your food packaging materials for a chance to enhance your brand visibility through packaging.

Ensure to have your coffee cups, pizza boxes, food trays, napkins, and carry bags customized. You can have your logo, contact details, food item, or other important information printed on these items. These will expose your brand wherever the customer passes. This is a smart way to create brand awareness without having a big budget. 

Bottom line

Any restaurateur looking forward to making a mark in the industry requires keeping at par with packaging trends. The nature of packaging in your establishment makes an impression on customers and potential customers as well. Quality food packaging made from biodegradable material is likely to appeal more to millennials conscious about environmental conservation. Additionally, the packaging supports the fast-paced lifestyle where people prefer grab-and-go meals.